Your face. Your rights. Fifty different answers.

Built by Daniel Etzioni

dudewheresmylikeness.ai — AI-generated riff on the Dude, Where's My Car? movie poster, with phones showing fake AI-Kutcher scam ads
Scroll

Most states don't protect your face from AI. This map shows where you stand.

Why I made this
The Map

Your Face. Your Rights. Your State.

State-by-state posture on right of publicity, post-mortem protection, and explicit AI digital-replica coverage. 16 states have built statutory protection. The other 34 plus DC haven't. Click any state to see what's on the books.

  • Cat 1. Comprehensive AI-era statute
  • Cat 2. Strong publicity statute, AI coverage developing
  • Cat 3. Traditional publicity statute, no AI-specific overlay
  • Cat 4. Common law or unverified
Alabama — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Alaska — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Arizona — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Colorado — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Florida — Cat 2: Section 540.08 plus deepfake civil action. 40-year post-mortem. Strong NCII enforcement. Georgia — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Indiana — Cat 2: 100-year post-mortem (longest in country). Why James Dean and Bettie Page estates are managed from here. Kansas — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Maine — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Massachusetts — Cat 2: Privacy-tort statute, no post-mortem term. 2024 deepfake NCII statute extends to AI. Minnesota — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. New Jersey — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. North Carolina — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. North Dakota — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Oklahoma — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Pennsylvania — Cat 3: 42 Pa.C.S. § 8316. 30-year post-mortem. No AI-specific overlay yet. South Dakota — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Texas — Cat 2: Post-mortem statute strong, but living-person protection is common-law only. SB 1960 didn't pass. Wyoming — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Connecticut — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Missouri — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. West Virginia — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Illinois — Cat 2: Right of Publicity Act plus 2024 digital replica amendments. BIPA-adjacent privacy posture. New Mexico — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Arkansas — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. California — Cat 1: Strongest in the country. Living and deceased performers, voice clones, AI digital replicas all covered. Delaware — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. District of Columbia — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Hawaii — Cat 2: Strong codified ROP, 70-year post-mortem. 2024 election deepfake act enjoined on First Amendment grounds. Iowa — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Kentucky — Cat 3: KRS 391.170. 50-year post-mortem for public figures only. No AI-specific overlay yet. Maryland — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Michigan — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Mississippi — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Montana — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. New Hampshire — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. New York — Cat 1: Strong digital replica statute, just amended December 2025. Domicile-based, so works for NY-based performers. Ohio — Cat 3: Strong publicity statute (Ch. 2741). 60-year post-mortem. No AI-specific overlay yet. Oregon — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Tennessee — Cat 1: ELVIS Act. Voice protected. Tools liability. The strongest state if you're a recording artist. Utah — Cat 2: Abuse of Personal Identity Act. 2025 amendments expressly cover AI simulations. Virginia — Cat 3: Va. Code § 8.01-40. 20-year post-mortem. No AI-specific overlay yet. Washington — Cat 2: Personality Rights Act. 75-year post-mortem for personalities. New 2025 forged digital likeness law. Wisconsin — Cat 2: Right of privacy statute. 2025 AI intimate-image act. Common-law publicity from Hirsch v. S.C. Johnson. Nebraska — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. South Carolina — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Idaho — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Nevada — Cat 2: NRS 597.770 plus 2025 deepfake amendments. Registration required to enforce post-mortem. Vermont — Cat 4: No codified statutory right of publicity. Common-law misappropriation may apply. Louisiana — Cat 2: Allen Toussaint Legacy Act. Audiovisual performance digital replica statute. Audiovisual right expires at death. Rhode Island — Cat 2: Privacy-tort statute, no post-mortem term. Two 2025 deepfake statutes (NCII + election).
Post-Mortem

Post-mortem terms vary from 100 years to none.

Indiana protects a person's likeness for 100 years after death. Virginia protects it for 20. Most states don't protect it at all.

See the full state-by-state table
Stay current

The law is moving.
Don't get caught flat-footed.

Get a monthly digest of state legislation, court rulings, and platform policy changes affecting AI likeness rights. No spam. Unsubscribe anytime.

The Feed

WTF is happening

Aggregated news on AI likeness rights, deepfakes, right-of-publicity legislation, and platform policy. Auto-refreshed daily.

View all